Phase 2: Content to Attract

Content Mapping

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Breakthrough Calls

Phase 2: Content to Attract
Content Mapping

Summary

In this class, we cover how to…

  1. …decide your content buckets so you stop spending 3 years on a content prompt or idea
  2. …strategically come up with the content around your content buckets so your content actually leads to what you’re selling
  3. …map out your year so you’re not spinning your wheels and can actually plan ahead!

How to Create Signature Content

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Breakthrough Calls

Phase 2: Content to Attract
How to Create Signature Content

Summary

How to Create Signature Content (so you’re known for something)

In this class you’ll learn… 
  1. The difference between content and signature content (a.k.a. “belief” content)
  2. How to identify and cultivate your “belief” content
  3. Plus you’ll get lots of examples around how I turn this kind of messaging into all kinds of content (on and off social media) so it will be something you can use and reuse for years to come.

P.S. We also workshopped content with the folks on the call! So you’ll hear some coaching, which I hope will give you some notes for yourself, too!

Six Figure Video Messaging Formula

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Breakthrough Calls

Phase 2: Content to Attract
Six Figure Video Messaging Formula

Summary

Six Figure Video Messaging Formula with Bonnie Fahy

In this call Bonnie shares… 
 
1. …a market research system so she creates binge-worthy videos that her ideal audience can’t get enough of 
2. …how to create mad-lib style hooks + headlines ideal for your niche 
3. …and how to create content that “pre-sells” what you offer so people come to you ready to buy 

The Get Clients on Video Class

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Breakthrough Calls

Phase 2: Content to Attract
The Get Clients on Video Class

Summary

Get Confident on Video + Create Content that Attracts to Clients with Arriane Alexander

USEFUL TIME STAMPS: 

  • At 15:28 — The CUOMO effect (nothing to do with politics…) 
  • At 17:27: — What happens if no one shows up? 
  • At 12:32: — How to get confident on video. 
  • At 27:11 — How to motivate yourself to show up. 
  • At 34:18: — How to know what to talk about.
  • At 39:56: — How to know which video medium to show up on.
  • At 51:15: — Tips for how to start your video so people actually watch.
  • At 56:56: — Train your audience to respond to you.
  • At 1:00:02: — A trick for creating pretty interviews through IG.

The Hack the Algorithm Class

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Breakthrough Calls

Phase 2: Content to Attract
The Hack the Algorithm Class

Summary

Get More Clients, More Engagement + More Confidence on Instagram 

 

Create Cool Content with Canva

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Breakthrough Calls

Phase 2: Content to Attract
Create Cool Content with Canva

Summary

Content Happy Hour – Create Cool Content with Canva

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